About us

A family-run debt relief business tradition since the 1980s, now modernized for digital clarity.

4.8/5 trust score

11k+ public reviews from clients and families

Our story

Family-founded in the 1980s. Built for today.

Citria began as a family-run debt relief and financial coaching operation in the late 1980s, helping households regain control with practical plans and direct support. Over the years, we kept the same values—clarity, accountability, and human care—while bringing the process online so every client can track progress with confidence.

Today, every case follows a defined workflow: intake validation, specialist review, approval gating, and milestone tracking. Clients see the same timeline our team sees, with clear ownership on every next step.

How the model evolved

  • • 1980s: In-person debt coaching and manual follow-through.
  • • 2000s: Structured case operations and review standards.
  • • Today: Digital dashboard with transparent milestone tracking.

Family business roots

Since the 1980s

Public reviews

11k+

Average score

4.8/5

Elder professional woman with a warm and confident expression

What we stand for

Honest planning

We set realistic timelines and keep you informed about every milestone.

Real people

You can reach a real support lead who knows your case history.

Documented execution

Status updates, decisions, and payment windows are tracked in one place.

Ready to begin?

Start your debt relief application today and receive a clear, timeboxed plan.